Following the launch of Sta- Sof- Fro’s bold new makeover, the brand continues to break barriers and rise to the occasion, birthing the all- new Switch It Up campaign. The principles of the revived campaign are rooted in the brand purpose and previous campaign executions such as It’s On Us*…
Studies show that there is an association between the social environment and the behaviors, feelings, and thoughts of individuals. These thoughts are usually passed on from parents, peers, and overt mainstream media messages that encourage the “appearance culture.” With embedded norms in relation to how society feels one should look,…
Leading professional beauty brand, Sorbet, announced an exciting new programme at the launch of the annual Sorbet Beauty Fair and Sorbet Man Grooming Fair on Thursday, 7 April. The new programme, called Sorbet First Thursdays, will run at selected stores on the first Thursday of every month, giving both ladies and gents the opportunity to have…
Darling Hair is the official hair styling partner for the 2nd time in a row for South Africa’s biggest competition reality show, Idols SA. Darling Hair will be there every step of the way ensuring that the contestants and judges look their best, while the hopefuls take their shot at superstardom. Darling Hair…
Over the years Dove, as one of the leaders in self-esteem education around the world, through their Dove Self-Esteem Project, has aimed to drive purposeful conversations that bring about positive change to people and society. Dove recently launched the ‘Reverse Selfie’ film which represents how far retouching apps can distort…
As the world slows down to heal and connect with nature, so will the jewellery and fashion we choose to wear. Galaxy & Co, the online jewellery offering from TFG, has launched two new collections in April 2021, Mystic Gemstones and the Naturalist Collections. Available from 21 April, both collections feature…
Medicinal plants, namely Buchu have been used for centuries by locals for their incredible healing benefits and enchanting aromas, indigenous to the Cape region of South Africa. This indigenous shrub grows in fynbos habitats near streams on the lower slopes of the Western Cape mountains. Le Naturel’s Buchu Balm (R242.00)…
Hair is a very tricky subject and several reasons maybe why your hair is suffering and breaking. Below are some of the reasons why your hair is breaking and what you can do to address it effectively. Reason 1: The overuse and misuse of product in your hair. Hair colouring…
Young people are deeply impacted by on-screen images; what they see shapes their relationship with their bodies and their feelings about their own beauty. Low body confidence causes eight out of 10 girls to opt out of important activities, like participating in class discussions; and 7 out of 10 stop…
It’s simple – products that work become classics. Formulated with time-tested natural ingredients like Beeswax, Shea Butter, and botanical oils and extracts, the products in Burt’s Bees’ Classics Collection were instant cult favorites when they launched—and have remained classics ever since. Many of the products in the collection were first conceived more…
